Cookie Policy

Cookie Policy

This site uses cookies – small text files that are placed on your machine to help the site provide a better user experience.

In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymised tracking data to third party applications like Google Analytics.

As a rule, cookies will make your browsing experience better.

However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.

Quantcast and Personalised Advertising

We use the Quantcast service to plan our online advertising campaigns for and to assess their impact.  Information collected by the service is also used to provide you with personalised banner advertising for products or services that may interest you.

We do this by collecting information from the website via the use of cookies provided by Quantcast and managed by our marketing partner AKA. The cookies collect information about the websites you visit and the advertisements you interact with, along with your computer’s IP address.  They do not collect any personal information that may identify you.

Here’s further information on how to opt out of receiving further personalised advertisements. You may also opt out of receiving further personalised advertisements in the future by clicking on the bottom right hand corner of any advertisement you receive and following the instructions. Visit the Quantcast website for further information on this service.

Find out more about how IWM uses cookies here and a list of the cookies being used here.

Version 2, 2014-04-02


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